Hatchery Cartridge

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About Us

OUR STORY

YES, WE CAN DRAW.
BUT WE START WITH INSIGHTS.

We transform data into meaningful insights. Those insights become the muse to our creative process, resulting in campaigns that are not just beautiful – they are effective, drive long-term results, and work hard to deliver your business objectives.

WHAT WE DO

We create and control the brand narrative

We act as your brand stewards. We ensure your brand is consistently represented throughout every campaign, at any given touchpoint.

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BRAND STRATEGY & PLANNING

  • Brand Positioning & Value Proposition
  • Planning & Communication Strategy
  • Consumer & Category Insights
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INNOVATION

  • White Space Identification & Analysis
  • New Product Ideation & Development
  • Retail and Category Innovation
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BRAND IDENTITY & DESIGN

  • Name Generation
  • Brand Design & Visual Identity
  • Style Guide Development
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CONSUMER AWARENESS

  • TV/Video
  • Print & Out of Home
  • Content Strategy & Management
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SHOPPER MARKETING

  • National & Key Account Programs
  • Retail Activations
  • Partnerships & Vendor Programs
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DIGITAL & SOCIAL

  • Digital Strategy & Creation
  • Content Strategy
  • Digital & Email Campaigns

OUR TEAM

We often say we operate as two sides of the same coin – integrating analysis with creativity and working together to create some pretty great stuff.

Alicia Liebrecht

BUSINESS PARTNER

ALICIA LIEBREGTS

I am a seasoned Brand Marketer with years of progressive client-side experience. I have a deep passion for brand strategy, innovation, and identifying compelling ideas that are grounded in consumer insights.

Eric Ramirez

BUSINESS PARTNER

ERIC RAMIREZ

I have been in the agency world for over 20 years and I’m still loving it. I’m focused on building brands and creative strategies that drive demand. I build strategic platforms that serve as launch pads for great ideas, extending brand stories to the most relevant channels. I truly believe people vote with their wallets for the stories they love best.